When you want to come up with products to sell to your audience, you need to take the time to brainstorm ideas. The way to do that is to write down your ideal customer’s problems. Put together a list, and use that list to identify the problems that your new product can solve. Then assemble the knowledge you acquired, and use your own skills to present the solutions to your audience in form of a brand new product.
To help get your juices flowing, here are seven unique digital product ideas you can look at.
1. Photography
Today, you don’t have to be a trained photographer to learn how to use a good digital camera, in order to take pictures that your audience can use. Of course, if you have a bit of an artistic eye would sure help.
If you are a travel writer, your audience would typically be interested in travel. They might not have much use for stock images like customers in a business niche. They perhaps prefer the first hand experiences you write about, and see the connection in your photography. They would be prime buyers for your pictures.
For example, take an awesome image of that secret swimming hole in the desert you visited. Turn it into digital art by finding a printer that will print your image on different types of paper, or even canvas, to give your audience a choice. You can investigate different platforms such as Art.com, DeviantArt.com, and Fotomoto.com. There are many of these companies. Find the one that offers the best service and prices, based on your audience’s needs and desires.
2. Templates
No matter what type of successful business you have, someone else out there would love to know how you manage it all. Put together templates and checklists for what you do each day, and sell them.
Have a knitting business? Sell new patters. Have a cooking business? Sell step-by-step directions for something you do regularly, that can earn you money.
Perhaps you are an attorney. Why not sell templates of contracts that can be altered by the buyer? Deal with a home schooling audience? Sell templates for printout lesson plans. You get the idea.
Sharing with others how you get it all done in the form of a template is a great way to build your income, and even use as a list building effort by giving it away for free.
3. eBooks
At first glance, you might wonder what is unique about an eBook. Well, if you make it, it is unique to you. Think outside the box about what you can offer inside an eBook. Your eBook can contain video, audios, and so much more.
Alternatively, you can sell your eBooks as a Kindle book as well. Just use the special formatting for Kindle books, and sell it on the world’s largest marketplace. Not sure what to write about? Go back to your audience and find a problem that you can solve, complete with detailed instructions.
4. eCourses
Your eCourse can be unique to you, from your knowledge and experiences. Know how to make tons of money on Amazon FBA? Make a step-by-step course about how you do it, and you could end up earning a lot of money.
Consider the fact that whatever you put into an eBook, that is a “how to”, and can be turned into an eCourse. If you have written an eBook, for instance, consider expanding on the material, and turn it into a complete course.
You can make the product distribution totally hands off, if you use the right technology like Teachable.com, for example, to deliver the course.
5. Audio Recordings
Think about your audience, and what they do daily. You know what your audience wants, you can find something that can be recorded as an MP3, for them to listen to while they are on the go. Your eBook can become an audio recording, and even your course you created. There are so many more ideas out there. You would be amazed what is popular in audio form these days.
From guided meditation, to coaching sessions. What ever niche you are in, you can be a coach and offer helpful recordings as lessons to your clients. They could be weekly recordings that you could drip through a membership program automatically hands free.
6. wordpress Plugins
WordPress is widely used by small business owners, mainly because it is so simple to set-up and use. There isn’t another website builder that is as inexpensive, and as highly functional as wordpress. Whether you need a simple blog, or a big fancy eCommerce site, wordpress can do the job for your needs. Plugins increase the functionality of wordpress, and give you additional features.
Do you have an idea for a wordpress plugin? You don’t even need to be a programmer. You can flesh out your idea, and then hire someone to create your app for you. Even if your idea already exists, you can still make it unique, just be creative. Plugins/apps can be created for any niche, the field is wide open. If you can find a way to solve a problem for people, the possibilities of making sales are endless.
7. Original Music
With video creation becoming more and more widespread, people and businesses need music for their video creation. It is expensive to buy royalty free music. You can fill that need with your own music. Alternatively, you can simply sell your music directly to your audience. You don’t need a record label, or a talent manager to help you with this.
Your market will likely be people who create videos or podcasts. That covers all kinds of niches. And since video creation will never stop you can sell the same score repeatedly, which makes you a good living, doing something you love to do.
Let your imagination go wild. There is no limit to creating unique digital products, and is a great way to add a new income stream that doesn’t take extra work, once the product is created.